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Kisko vinegar
CLIENT: Labud
PROJECT: Kisko vinegar
Challenge:
Kisko is a traditional product cherished for its natural ingredients and exceptional taste that has won over generations. Our task was to present Kisko as an authentic, natural choice that carries “a drop of difference” in every sip. We needed to bridge tradition with today’s consumers who value quality and naturalness, while highlighting a sense of pride and local heritage.
Our idea:
“A drop of difference” is more than a slogan—it’s a promise embedded in every step of Kisko’s production. We aimed to bring this to life through scenes of untouched nature, fields, springs, and fragrant ingredients, all coming together to create a perfect harmony of flavor and purity.
Creative execution:
The spot is rich with beautiful, wide shots of nature—from morning dew on leaves, to ripe fruit and aromatic herbs, to crystal-clear springs and traditional preparation methods. The camera gently follows the details that emphasize the quality and purity of the ingredients.
Alongside the visual magic, a deep, warm voiceover conveys the strength of tradition and nature in every sip. The slogan “A drop of difference, a taste of tradition” is delivered with conviction and pride, leaving the impression that Kisko is more than a product — it’s an experience that connects generations.
The result is an authentic and emotional story that positions Kisko as a natural, high-quality, and valuable choice for anyone who appreciates true flavors.